CrossFit CEO retires after questionable comments about George Floyd

This one is a doozy.

After a rough four days, CrossFit CEO Greg Glassman has "retired" following an insensitive joke he made on twitter and a Zoom call held on Saturday - literally hours before his tweet - that he wasn't mourning the death of George Floyd.

"Can you tell me why I should mourn him? Other than it's the white thing to do - either than that, give me another reason," Glassman said during the video, which was obtained by Buzzfeed News.

This following a joke he made on Twitter after racism was declared a public health crisis calling it "Floyd-19." The backlash was so immediate that brands like Reebok pulled out of its partnership with the franchise.

It's my personal belief that not every business in the country needs to come out and make a statement about what's going on right now. Sometimes, it can really seem like pandering or a ploy to line corporate pockets.

Why a gym franchise would need to say something on George Floyd's death is something I don't understand. That being said, what Glassman said during the Zoom call and then on Twitter is reprehensible.

It boggles my mind why he couldn't just have a conversation to find out why it mattered to his franchise owners, without the petty attitude. Or at the very least say that he felt like it was subject that his company didn't need to weigh in on it.

Tensions are high right now and belittling your gym owners, who clearly care about what;s going on certainly deserved more than what he gave them.

-Alex

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